Get ahead with cross-functional teamwork

While moving towards true cross-functional collaboration is no small undertaking, the rewards are huge. Discover the greatest benefits and Red Badger’s expert take on how to make the shift.

Let’s be real – silos get in the way of success.

To get ahead, today’s blue chip businesses need to become next generation digital product organisations.

If you’re still organising your customer-orientated departments by function, you’re creating silos. This is stopping you from making customer value your top priority.

Meanwhile, digital native businesses are putting customer value front and centre - and shaping their teams around it.

Your competitions’ teams are blended. It’s time to move with the times, dissolve those silos and create a well-oiled machine that operates as one.


Cross-functional teams lead to radically better outcomes.

At Red Badger, we work in cross-functional teams, leading by example. 

That’s how we stay hyper-focussed on every project’s North Star, get (and stay) close to customers, supercharge daily, continuously communicate and collaborate, foster a stimulating experience for great talent, and show our clients how to get everyone on the same page - for good.


Blended teamwork makes the dream work. 

It’s about uniting experts to solve a problem and uncover value. Creative knowledge work cannot be treated as assembly line. It’s all about real-time collaboration.

There’s a clear ‘why’ behind everything your teams do. A shared vision forges unity and provides a clear sense of direction, accelerating delivery times, customer satisfaction and business impact. 

Everyone is outcome-driven and moving in lockstep on goals, metrics, design and development. And all disciplines are actively involved in solving the problem at hand, empowered as a collective to find a solution. No one should work in a vacuum.

Engineers don’t just push code – they think deeply about the customer and the business. Designers aren't just developing a beautiful web page – they know what’s technically feasible, and what’s valuable to the customer.

While moving towards true cross-functional collaboration is no small undertaking, the rewards are huge. Discover the greatest benefits and Red Badger’s expert take on how to make the shift.

 

Read our helpful guide below, or download to read later

All set to start moving at speed, spurred on by Red Badger’s teams?