Get ahead with cross-functional teamwork
Let’s be real – silos get in the way of success.
To get ahead, today’s blue chip businesses need to become next generation digital product organisations.
If you’re still organising your customer-orientated departments by function, you’re creating silos. This is stopping you from making customer value your top priority.
Meanwhile, digital native businesses are putting customer value front and centre - and shaping their teams around it.
Your competitions’ teams are blended. It’s time to move with the times, dissolve those silos and create a well-oiled machine that operates as one.
Cross-functional teams lead to radically better outcomes.
At Red Badger, we work in cross-functional teams, leading by example.
That’s how we stay hyper-focussed on every project’s North Star, get (and stay) close to customers, supercharge daily, continuously communicate and collaborate, foster a stimulating experience for great talent, and show our clients how to get everyone on the same page - for good.
Blended teamwork makes the dream work.
It’s about uniting experts to solve a problem and uncover value. Creative knowledge work cannot be treated as assembly line. It’s all about real-time collaboration.
There’s a clear ‘why’ behind everything your teams do. A shared vision forges unity and provides a clear sense of direction, accelerating delivery times, customer satisfaction and business impact.
Everyone is outcome-driven and moving in lockstep on goals, metrics, design and development. And all disciplines are actively involved in solving the problem at hand, empowered as a collective to find a solution. No one should work in a vacuum.
Engineers don’t just push code – they think deeply about the customer and the business. Designers aren't just developing a beautiful web page – they know what’s technically feasible, and what’s valuable to the customer.
While moving towards true cross-functional collaboration is no small undertaking, the rewards are huge. Discover the greatest benefits and Red Badger’s expert take on how to make the shift.