Their agile approach also helped us to prioritise the features that mattered most – and is something we’ve subsequently applied in other areas of the team. Working with Red Badger was a great experience.
Building a loyalty portal for customers and reducing customer support queriesCarTrawler, a B2B partner to airlines, accommodation providers and online travel retailers, provides a world-leading travel technology platform to connect customers with tailored car rental. The company also operates its own brands, including Holiday Autos and Arguscarhire.com.
Following the success of the CMS Project, we were asked to assist with implementing a new loyalty product, My Account. The existing system, running on Arguscarhire.com, was no longer fit for purpose for several reasons:
- Inflexible and difficult to support
- Legacy code base, that could not be used with multiple brands or partners
- Only available in English, but needed to support multiple languages
- Lack of FAQs, resulting in costly support calls
With a cross-functional team, we were able to build a solution that requires minimal, if any, ongoing maintenance, with an ultra-low total cost of ownership, whilst providing web-scale, performance and security.
We solve complicated problems in complex places
Red Badger is the product transformation consultancy for blue chips. Our product design capabilities and technical pedigree build high-performance digital platforms that get you closer to your customers and embed new ways of working. Your journey to an agile, innovative digital product organisation starts today.