Our Thinking | Product
Business Strategy
Your digital strategy is your business strategy. We believe that all companies are digital product businesses but many simply haven’t realised it yet.
Our latest thinking
Insights from Red Badger's Public Sector Event
Public sector bodies became available 24 hours a day, seven days a week when the Internet changed how society communicates, creates and transacts. Artificial intelligence (AI) has ...
Why 75% of Your Wealth Platform is a Waste of Money
What was on the table The Disconnect: A massive gap exists between internal institutional goals and actual customer needs. Strategy: "Thin slicing" is the most effective way to ...
Everybody thinks they are behind
Almost every large company believes it sits in the bottom quartile of AI adoption for its industry. The arithmetic cannot work. But the feeling is near universal among all the ...
The Conversation Enterprise Leaders Are Actually Having About AI
Last week, we hosted a dozen senior technology and business leaders for a breakfast roundtable exploring their approaches to navigating the AI change in enterprise technology. ...
The Pitfalls of High-Volume Transactions
High-volume transactions are often considered a sign of success, but they also bring their own set of challenges and pitfalls. As businesses scale and transaction volumes soar, ...
Scaling Internationally: More Than Just A Copy Paste
The global eCommerce market is ripe with opportunities against an ever-growing digital consumer base. However, entering these markets demands more than an intent to expand; it ...
The Role of Technology in Overcoming Cross-Border Retail Challenges
The rise of global eCommerce, forecasted to grow at 9.4% in 2024, presents a promising avenue for enterprises aiming to expand their footprint beyond local markets. However, this ...
Red Badger & Adyen: Empower the growth of your platform
Combining Red Badger’s bespoke digital expertise with Adyen's comprehensive end-to-end payment solution, we're excited to announce a payment platform revolution. Accelerate your ...
The Lasting Impact of Brexit on Global eCommerce
The conclusion of Brexit marked a significant turning point for businesses operating within and beyond the United Kingdom. The ripple effects have redefined the landscape of ...
