Our Thinking

Attitude 

Championing a digital product mindset and leading the transformation takes commitment, confidence, and perseverance. It takes a certain attitude, humility, and willingness to learn quickly. Find out how our proven approach gets results for our clients and why we are dedicated to doing meaningful work.

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Breaking the mould - How big corporates can select top tier partners

Most execs know the effect Customer Experience (CX) has on their business’ performance. As Rory Sutherland recently put it ‘A business focussed on customers will delight its ...

Red Badger and Civo Partner to Revolutionise Cloud Computing with ...

London, UK – Red Badger, a leading digital consultancy, today announced a new partnership with Civo, the company reimagining cloud computing. Civo is a pioneering cloud service ...

Red Badger and Tuum Join Forces to accelerate finance innovation.

We are thrilled to announce an exciting new partnership between Red Badger and Tuum, a leading provider of next-generation core banking platforms. This collaboration brings ...

The Importance of Customer Loyalty in Today's Market

Customer loyalty is paramount in an era of increasing competition and rapidly evolving consumer expectations. This perspective explains why customer loyalty emerges as a critical ...

The Role of Technology in Overcoming Cross-Border Retail Challenges

The rise of global eCommerce, forecasted to grow at 9.4% in 2024, presents a promising avenue for enterprises aiming to expand their footprint beyond local markets. However, this ...

Crafting Inclusivity Through  Digital and Physical Accessibility

When we talk about accessibility in online or digital contexts, we're referring to the design, development, and implementation of websites, applications, and digital tools in a ...

The Lasting Impact of Brexit on Global eCommerce

The conclusion of Brexit marked a significant turning point for businesses operating within and beyond the United Kingdom. The ripple effects have redefined the landscape of ...

A Transformative Digital Platform for Exam Providers Globally

LONDON, UK [10th July 2023] Digital product consultancy, Red Badger, and international exams provider, the British Council, have announced the launch of a new digital platform ...

Why are basketball players tall?

Guest blog by Gianfranco Cuzziol, CRM and Personalisation Lead, Avon International The evolution of basketball over the past century is a perfect analogy for the evolution of ...

Red Badger launches CRUX - Headless app development in Rust

PRESS RELEASE: Announcing Red Badger’s experimental open-source framework for writing native User Interface (UI) applications for Mobile, Web, and Desktop. (London) 01 March 2023: ...

Red Badger announces launch of new digital customer onboarding ...

PRESS RELEASE: (London, Manila) 24th February 2023: Red Badger, the Digital Product transformation consultancy for blue chips, announces the launch of a new digital customer ...

How to build a culture of experiential learning

There’s enough agile theory out there. The hard part is making lasting change, particularly at enterprise scale, when you put agile into practice with a given team or ...

How enterprises create great digital products in 100 days

Traditional enterprises are facing problems on multiple fronts - recession, the war for tech talent, savvy startups eating their lunch, and now the cost of living crisis. It’s on ...

Flexible work & parenting: Becoming a Badger & a dad in just 6 weeks

Starting a new job is nerve-wracking. Starting a new job when you’re expecting a baby in six weeks is another level entirely! That’s the position I found myself in when I joined ...

Park life! Volunteering in the local community

In August we spent a day clearing weeds instead of product backlogs. Taking advantage of Red Badger’s volunteering policy, our team carried out some park maintenance in Myatt’s ...

Why I am proud to be a Badger

The time of year is upon us when Pride fever takes over; preparations are underway for the annual parade, and companies dutifully replace logos to include the famous rainbow flag ...

Delivering a lean digital product in two weeks

“The most critical metric is how long it takes for an innovative idea to reach a customer. If it takes your company months, how can you compete with an organization that delivers ...

4 key takeaways from Kanban Management Professional training

After recently attending Kanban Management Professional I and II training, I got some useful new language to help me explain some of the underlying instincts that I have around ...

One minute reads: forecasting with Little’s Law

John Little coined his eponymous theorem while studying queues – it links the rate at which customers enter a queue, the average wait each customer experiences, and the number of ...

Introducing an Agile Delivery Framework to the public sector

Medicines and Healthcare products Regulatory Agency (MHRA) approached Red Badger to create a bespoke Agile Delivery Framework in line with the Government Digital Service ...

Be a force multiplier

Have you got what it takes to build products from the outside-in? We’ve recently embarked on a new mission at Red Badger: to build the next generation of digital product ...

Are you looking to build a digital platform?