
Our latest thinking
Revolutionising Retail: How Super Payments is Changing the Game
In the fintech sector, true innovation often means breaking away from established norms. This is precisely what the partnership between Red Badger and Super Payments represents. ...
How Tap to Pay is Changing Retail, Featuring Adyen and Sweaty Betty
This morning, we had the pleasure of hosting the latest of our exclusive breakfast event at The Ivy in London. In collaboration with Adyen, we explored the future of digital ...
A Roadmap for Stitching Loyalty into the Digital Fabric of the ...
The fashion industry stands on the brink of a transformative era, one where the relationship between brands and consumers is being redefined by digital innovation and a growing ...
Why Adyen's Issuing Technology is a Strategic Fit for Online Travel ...
Adyen's issuing technology is capturing attention in the Online Travel Retail sector for good reason. As we continue to build on the partnership with Adyen, we explore why this ...
The Evolution of Digital Payments - What is Issuing?
Issuing has evolved from a niche concept to a mainstream business strategy. In this article, as we continue to build on our partnership with Adyen, we explore the intricacies of ...
AI: Better code for Better Digital Experience
Our upcoming event to be held at Red Badger HQ on 20th September will explore how AI plays a crucial role in product development and enhancing user experience. Join us and our ...
Delivering Seamless Customer Experience in the Energy Sector
Red Badger, a leading digital product transformation consultancy, is proud to partner with OVO. The partnership aims to support OVO to help customers access personalised help and ...
AI for Customer Experience - Event Follow up
Artificial Intelligence (AI) is transforming the way businesses operate, and Red Badger is at the forefront of this revolution. We are empowering blue-chip and enterprise firms ...
Red Badger Partners with Dr. Chris Brauer and SYMMETRY for Enterprise ...
[LONDON, UK] - Red Badger, a leading digital consultancy renowned for its expertise in product design and engineering, is delighted to announce a strategic partnership with Dr. ...
Transforming Customer Experience: The Role of Responsible AI
The digital age is constantly evolving and businesses have to keep up with the speed to meet the demands of the modern consumer. Here is where Artificial Intelligence (AI) steps ...
Our Top 10 Takeaways from Money 20/20 so far
It’s only Day One at Money 20/20, and already it’s clear: we’re not just attending an event, we’re part of a revolution! The atmosphere is electric as innovators, financiers, and ...
Bridging Innovation and Customer Experience: The Power of AI
As the technological landscape evolves, so does the world of customer experience. More than ever, businesses are seeking innovative ways to engage customers, meet their needs, and ...
The Journey Towards Sustainable Fashion
In a rapidly evolving world, the integration of technology and sustainability is reshaping industries. One such industry that is undergoing significant transformation is fashion. ...
Discussing our Nando's collaboration at BIMA Round Table Event
I recently had the privilege of being invited to speak at a round table event hosted by BIMA (British Interactive Media Association), where industry leaders gathered to discuss ...
Red Badger Announces Partnership with Contentful
[LONDON]—[02 May 2023]—Red Badger, The Digital Product transformation consultancy for blue chips, today announced that it has signed a partnership agreement with Contentful, a ...
The Changing Nature of Consumer Demand: How Sustainability is Shaping ...
The fashion industry is one of the largest and most dynamic industries in the world, with a global value of over $2.5 trillion. However, it also has a significant environmental ...
Consumer-Driven Fashion: How Brands are Meeting Customers' ...
The fashion industry is evolving rapidly, driven in large part by changing consumer expectations. Today's consumers demand transparency, sustainability, and personalisation, and ...
Blending Sustainability and Profitability: How Brands are Balancing ...
In recent years, sustainability has become a key concern for fashion brands, driven by changing consumer demand and increasing awareness of the environmental and social impact of ...
How businesses can use data to understand their customers better
Gianfranco shared an interesting analogy to explain his point, drawing a comparison between basketball and the process of creating a digital product. In basketball, the rules ...
Using payment data to unlock customer insight
Have you ever wondered how companies like Adyen are changing the game when it comes to payment innovation? As part of the recent “Insights Reinvented: Strategies for Seamless ...
Event Roundup: Strategies for Seamless Customer Experience
On Wednesday the 29th March 2023, we were thrilled to have partnered with Adyen, a company that's been pushing the boundaries of payment innovation for years, alongside industry ...