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Design Thinking

How to apply design thinking across your teams and organisation to solve real user problems. Find creative solutions through rapid ideation, prototyping and testing.

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Our latest thinking

Five Lessons Learned from Implementing OpenTelemetry

We set out to implement Open Telemetry (OTel) across our microservices running on Kubernetes. OTel is a Cloud Native incubating project. Otel originated from the merger of two ...

Breaking the mould - How big corporates can select top tier partners

Most execs know the effect Customer Experience (CX) has on their business’ performance. As Rory Sutherland recently put it ‘A business focussed on customers will delight its ...

The Importance of Customer Loyalty in Today's Market

Customer loyalty is paramount in an era of increasing competition and rapidly evolving consumer expectations. This perspective explains why customer loyalty emerges as a critical ...

The Role of Technology in Overcoming Cross-Border Retail Challenges

The rise of global eCommerce, forecasted to grow at 9.4% in 2024, presents a promising avenue for enterprises aiming to expand their footprint beyond local markets. However, this ...

The Lasting Impact of Brexit on Global eCommerce

The conclusion of Brexit marked a significant turning point for businesses operating within and beyond the United Kingdom. The ripple effects have redefined the landscape of ...

Red Badger and CADA Design on the Frontline of Accessibility

The opportunity for brands to engage with a global audience has never been greater. However, ensuring accessibility for all remains a significant hurdle. In our upcoming webinar, ...

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