Our Thinking | Product
Design Thinking
How to apply design thinking across your teams and organisation to solve real user problems. Find creative solutions through rapid ideation, prototyping and testing.

Our latest thinking
Red Badger partners with Split.io for world class digital products
London, 16 January 2023: Red Badger, the Digital Product transformation consultancy for blue-chips, announces that it has formed a strategic partnership with Split Software, the ...
Red Badger partners with Adyen to bolster payment capabilities
London, 5 December 2022: Red Badger, the Digital Product transformation consultancy for blue-chips, announces that it has formed a strategic partnership with Adyen, the global ...
Building a Fortnum & Mason e-commerce store in two days
Why doing it differently produced an innovative minimum viable product and enabled a better supplier selection process for Fortnum & Mason Red Badger believes delivering an ...
Product strategy as your competitive advantage
“Strategy is a process, not an event. Organisations make their strategy 24/7” Clayton Christensen Admiral Lord Nelson famously took on a fleet of Franco Spanish ships in 1805. He ...
How enterprises create great digital products in 100 days
Traditional enterprises are facing problems on multiple fronts - recession, the war for tech talent, savvy startups eating their lunch, and now the cost of living crisis. It’s on ...
4 steps to great digital products and a better product business
With challenges on multiple fronts, aggressive competition, consumer volatility and a cost of living crisis, you might be tempted to pull the plug on innovation or what you may ...