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Power Small Businesses with Integrated Financial Solutions

Integrated financial solutions to access capital quickly and manage finances effectively is a huge win for small businesses. Adyen's embedded solutions bring banking services to all.

Red Badger Team

Jul 22, 2024

Small businesses often face challenges in accessing the financial services they need to grow. At our recent ‘Secrets of Platform Success’ breakfast event at The Ivy, we were honoured to host a session led by Nicole Olbe, Head of Adyen UK, who shared insights on how integrated financial solutions can empower small businesses, making banking services more accessible and efficient.

Bridging the Gap for Small Businesses

Nicole highlights a significant issue: she explored how “Small businesses have largely been underserved by the banking industry,” , before going on to explain how this is largely due to the complexity of their different business models and requirements.

The Role of Embedded Finance

To address this, Adyen has developed embedded finance solutions that integrate banking services directly into platforms. “We embed our payments capability and our banking as a service capability into those platforms, allowing small businesses to access tailored financial services without the need for a traditional bank.” Nicole explained.

Benefits of Integrated Financial Solutions

By integrating financial services directly into business platforms, small businesses can benefit from financial tools they might not otherwise have access to.

Simplified Financial Management:

Business accounts provided by platforms, via Adyen, allow merchants to receive funds and pay out from a single, central place, simplifying cash flow management.

Access to Capital:

Adyen can underwrite and fund SMBs that may struggle to access money from traditional banks, by using financial data. This helps solve cashflow issues when capital is needed to fund things like stock or machinery purchases.

Card Issuing

Adyen's card issuing capabilities mean businesses can leverage a single account and purchasing function, making it easier to manage funds.

We can issue a card that can be branded by the platform and used to make payments to suppliers. It’s far more real-time, far more digital, and accessible,” Nicole Olbe, Managing Director, Adyen.

Real-World Application

While SMBs are each unique, they do share common financial challenges, like buying stock and capital investments. Nicole shared a practical example to illustrate how Adyen's funding service provides a valuable solution. Consider a coffee shop owner who needs to replace a broken coffee machine urgently. “If you’re on the platform, you can see what cash advance you’ve got immediately available”, Nicole explains. The business owner can access funds within minutes and use a virtual card to purchase a new machine, ensuring minimal disruption to their operations.

Integrated financial solutions empower small businesses by providing them with the tools they need to manage their finances effectively and access capital quickly. As Nicole Olbe summarises, “It’s about creating an ecosystem around yourself that makes financial services far more accessible and efficient.”

At Red Badger, we’re dedicated to helping businesses leverage integrated financial solutions in their propositions to deliver better customer experience and drive growth and efficiency.

Power Small Businesses with Integrated Financial Solutions

Bridging the Gap for Small Businesses

The Role of Embedded Finance

Benefits of Integrated Financial Solutions

Simplified Financial Management:

Business accounts provided by platforms, via Adyen, allow merchants to receive funds and pay out from a single, central place, simplifying cash flow management.

Access to Capital:

Adyen can underwrite and fund SMBs that may struggle to access money from traditional banks, by using financial data. This helps solve cashflow issues when capital is needed to fund things like stock or machinery purchases.

Card Issuing

Adyen's card issuing capabilities mean businesses can leverage a single account and purchasing function, making it easier to manage funds.

We can issue a card that can be branded by the platform and used to make payments to suppliers. It’s far more real-time, far more digital, and accessible,” Nicole Olbe, Managing Director, Adyen.

Real-World Application

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