Article
Product strategy as your competitive advantage
More than ever, your digital product strategy holds the key to your competitive advantage.
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Insights
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Digital Product Strategy
4 steps to great digital products and a better product business
Digital product companies are twice as likely to outperform their competitors and achieve 48% higher revenues.
Digital Loyalty
[Step-by-Step Guide] 5 Steps to a loyalty product your customers love
With contributions from digital loyalty experts from globally-recognised brands, this guide shows you how to shift your loyalty operating model.
Point-less Loyalty
Subscription is the new loyalty and other takeaways from HOSTECH 2022
The pandemic disrupted the hospitality and retail world and surfaced many critical challenges. We believe subscription may be the answer to all of...
Culture
Why I am proud to be a Badger
This Pride Month, I take a look at the reasons to be encouraged by the progress made and why working for Red Badger is a reason to feel proud.
Digital Loyalty
Meet our Loyalty Panellist: Dave Robinson from Boots
Boot's former head of customer engagement shares his thoughts on the future of loyalty ahead of our panel debate.
Digital Loyalty
Meet our Loyalty Panellist: Gianfranco Cuzziol from Natura & Co
We spoke to Group Head of CRM & Personalisation at Natura & Co to understand how important trust and consistency is to him and the group.
Digital Loyalty
Meet our Loyalty Panellist: Candice Lott from We Are The Digital Type
An interview with Candice Lott a former CRM, loyalty, digital transformation and e-commerce leader on the future of loyalty and training business...
Digital Loyalty
Point-based vs point-less: Time for loyalty to evolve?
Is loyalty evolving away from traditional point-based schemes toward more point-less experiences?
Digital Loyalty
[Infographic] Is the future of loyalty point-based or point-less?
An infographic on the future of loyalty, comparing point-based schemes vs. point-less experiences.
